Seriously, did COVID-19 even happen if a coworker didn't send you that video of 'cat lawyer' Rod Ponton saying 'I'm not a cat' during a virtual court appearance? It still makes me laugh — and there's actually good science behind why.

We have a narrative about Elvis. Drugs. Excess. The bloated Vegas years. We shake our heads and decide it's sad — but ultimately, he brought it on himself.

But what if we're wrong?

Your favourite bar is calibrated to shape how people feel and interact - moody lighting, soft textures, low ambient music. None of this is accidental. And yet when planning important conversations, we often act as though the environment is incidental rather than influential.